how to give your firm the three distinct personality traits that spell outrageous success.
by sandi smith, cpa
accountant’s accelerator
i was reading chip conley’s book, the rebel rules: daring to be yourself in business. despite its title, the book doles out fairly standard business advice, except for a handful of tiny tidbits of sheer brilliance. one is the list of items that investors are looking for when considering providing startup money to new businesses.
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more for soloists and small firms: accountants, do you know your opportunity number? • five ideas to reduce client price-sensitivity • rise to the top with a fresh elevator speech • four ways to practice entrepreneurial perseverance • 5 mistakes to avoid when seeking new clients • the top 12 business card blunders accountants make • seven tips to keep the clients you have • how to attract clients like a magnet • eleven easy ways to deliver more value to clients •
even if you’re never going to seek venture capital money to help to fund your practice, chip’s advice makes a great question to consider for your firm, especially if yours is a small or sole-owned firm.
to read the full article
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