380 search results for payroll

tax prep services slash 10,000 jobs as busy season begins

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even as headcounts rise at cpa firms.

by beth bellor
卡塔尔世界杯常规比赛时间

employment figures in accounting are running hot and cold, with new highs seen in earnings overall, for staff and at cpa firms, as well as in cpa firm employment.

more on jobs: all staffed up? new tax prep hiring stalls on eve of busy season | hiring and pay trends in tax & accounting | what’s the profession going to do with 79,000 new accounting graduates? | tax & accounting salaries increase 2.8% | regional cpa firms go head-to-head with big four in talent wars
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

tax preparation, meanwhile, is bleeding jobs in the double digits.

in this report, 卡塔尔世界杯常规比赛时间 analyzes:

  • current hiring trends in each of the bookkeeping, payroll, tax and cpa segments of the profession,
  • average hourly earnings for each segment,
  • average hours worked per week by segment and
  • trends regarding women in the accounting workforce.

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71 places to find new clients

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illustration of lead sources

a cornucopia of tech-fueled opportunities for gaining visibility, getting found and attracting business.

by sandi leyva
the complete guide to marketing for tax & accounting firms

modern accountants are on board with both the paperless office concept and cloud accounting: embracing them, implementing them, and benefiting from them.

more small firm growth strategies: are you newsworthy? | make newsletters work for you | how to schedule social media content | the 5 c’s of successful websites | speaking: how, where and getting leads from it | more

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

but there is a disconnect in most accounting firms in one area, and that’s marketing.

why are some firms still stuck in the 1970s when it comes to marketing? this drags down the reputation, culture, and perception of the entire firm – and maybe the entire profession.

here, we’ve compiled 71 tactics and strategies for professionalizing and systemizing your business development efforts. there are, of course, more. but you won’t go wrong picking just a couple from this list and getting to work as seriously on your business as you are at working in your businesas.

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pro member exclusive: all staffed up? new tax prep hiring stalls on eve of busy season

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bonus: our statistical snapshot lays it out in red and green.

by beth bellor

as 2018 opens, the rate of new hiring appears to be stalling, with the rate of tax prep hiring dropping like a stone on the even of new busy season.

more on jobs: hiring and pay trends in tax & accounting | the myth of the staff shortage | what’s the profession going to do with 79,000 new accounting graduates?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

and according to the latest data from 卡塔尔世界杯常规比赛时间 research, women still face rising numbers everywhere they look.

profession job statistics as of january 2018

in this report, 卡塔尔世界杯常规比赛时间 analyzes:

  • current hiring trends in each of the bookkeeping, payroll, tax and cpa segments of the profession,
  • average hourly earnings for each segment,
  • average hours worked per week by segment, and
  • trends regarding women in the accounting workforce.

read more →

are you newsworthy?

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woman with tablet and man with newspaper reading news at homeconcrete tips on attracting the media’s attention.

by sandi leyva
the complete guide to marketing for tax & accounting firms

as a marketing channel, public relations is one of my personal favorites. it includes getting mentioned in news or trade media and publications, having an article you wrote published or reprinted, applying for and winning awards, or otherwise being in the public eye for one reason or another.

more small firm growth strategies: make newsletters work for you | technical aspects of video and youtube | social media basics for accounting firms | how to maximize online profile sites
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

when i started a photography studio several years ago, i sent sample photos of my work along with a letter explaining my business to several news outlets. it was july, and in august, the sunday magazine supplement to the dallas morning news picked up the story and published my samples. they were portraits of cats and dogs, and my phone rang for days. within a week, i was booked through christmas, and my business broke even a year ahead of time because of that one piece of publicity.
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checklists for new lead generation

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green checks being made on checklisteverything from social media to direct mail.

by jassen bowman
tax resolution systems

when focusing on tax resolution within your practice, you will need to conduct ongoing lead generation marketing.

more: don’t ignore your existing leads | 3 checklists for office communication | what to say on phone calls about fees | tax resolution staff roles and responsibilities | case study: building a tax resolution business | market to your ideal clients | follow up with leads longer | marketing requires ruthless accountability | one-step vs. two-step marketing | 5 daily tasks for maximum tax resolution profitability
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

this is not a comprehensive marketing training manual, and barely scratches the surface of what you can do regarding your lead generation marketing. what’s presented here is intended to give you an idea of what these kinds of checklists look like in order to help you create your own.
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why cpas need video

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smiling businesswoman talking on cameraplus some easy alternatives to the “talking head.”

by sandi leyva
the complete guide to marketing for tax & accounting firms

marketing your accounting services eventually requires a personal connection, either face to face or via phone. using video allows you to emulate a personal connection with your prospects while leveraging your time.

more small firm growth strategies: how to schedule social media content | social media basics for accounting firms | how to maximize online profile sites | build reputation through credentials, testimonials | use feedback for service innovation | create your marketing plan
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

imagine taking the time to meet every website or social media visitor in a private appointment. impossible, right? a video enables you to say your spiel once and have it received by reaching out to hundreds, if not thousands, of interested prospects in a still quite personal way.
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cpa andrew hunzicker creates course in cannabis accounting

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portrait of andrew hunzicker
hunzicker

“this industry is very underserved by accountants.”

by liz gold
cannabizcpa.pro

andrew hunzicker has created a course to teach other cpas, accountants and bookkeepers what they need to know to break into the cannabis industry.

more on cannabiz: jim marty: building a national cpa firm for the cannabis industry | cpa kim walker: ‘we can’t be afraid of diving into marijuana’ | a cpa’s unexpected journey into the cannabis industry | billion-dollar questions: cannabis faq for accountants | the wild world of weed: tax season never ends
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

the online six-week course, dubbed the green accounting firm startup training program, launched this month and participants will learn everything from the unique pain points facing cannabis ceos to the basics of compliance and licensing. the idea is to help other accountants move into the industry.
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