today's features
management

who does what in accounting firm management

confident businesswoman seated at desk

what’s the difference between a coo and an fa?

by marc rosenberg
the rosenberg practice management library

“shooting the ball is not an equal opportunity act.” – pat riley, nba head coach

who is on a firm’s management team?

more by marc rosenberg
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of course, the answer varies from firm to firm and depends on its size. these are the most common members of a firm’s management team:

  • managing partner – the firm’s ceo, not necessarily a full-time position
  • executive committee or board

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featured video

mark koziel: the future of the profession | gear up for growth

mark koziel calls for cpa firm transformation amid industry disruption.

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originally published in september 2024

gear up for growth
with jean caragher
for 卡塔尔世界杯常规比赛时间

mark koziel, newly appointed president and ceo of the association of international certified professional accountants (aicpa & cima), recently appeared on the gear up for growth podcast, reflecting on his tenure as ceo of allinial global and the challenges facing the accounting profession. koziel, who spent 14 years in leadership roles at aicpa before joining allinial global, emphasized the urgent need for firms to rethink their business models in response to industry shifts.

more 卡塔尔世界杯常规比赛时间  podcasts here | more jean caragher here

in his conversation with host jean caragher, koziel outlined how external pressures, including hybrid workforces, private equity investment, and shifting talent expectations, are reshaping cpa firms. he argued that while the covid-19 pandemic accelerated these changes, the profession was already moving in this direction.

“firms were always capable of hiring talent beyond their geographic boundaries, but it took a pandemic for them to act on it,” koziel said. “we now have a hybrid profession that is adjusting to these realities.” read more →

featured video

amy cooper: new research unpacks key retention factors | know-how korner

study finds job embeddedness, not engagement, drives retention.

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know-how korner
with donny shimamoto
center for accounting transformation

a new study by dr. amy cooper, cpa, cfe, cgma, an assistant accounting professor and program director at university of alaska fairbanks, challenges conventional wisdom, revealing that job embeddedness—not engagement—is the key to keeping accountants in public firms. 

more: donny shimamoto

“i assumed smaller firms would foster stronger embeddedness, but my research showed the opposite,” says dr. cooper. “larger firms offer more career mobility, specialization, and structured support, which increase long-term commitment.” 
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client accounting services

how to match your tech to your cas clients

and why it’s worthwhile.

by hitendra patil
client accounting services: the definitive success guide

client accounting services essentially requires an ability for your firm to be able to best serve the needs of all your clients. in other words, your firm’s technology stack, services, processes and pricing packages need to cater to businesses of different sizes, turnovers, as well as various levels of tech-savvyness of the business owners and their employees. in yet other words, your firm should have the ability to do part of the accounting work or all the work your clients offload to your firm.

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in such cases, you want the technology stack to be as standardized as possible to avoid costly, error-prone and time-consuming need to deal with a variety of software. at the same time, when clients do part of the work, you must seek to implement collaborative technology on the cloud to eliminate duplication of data entry and mailing/emailing information back and forth between your firm and clients. this will, most likely, require you to convince your clients of the benefits of common, collaborative, cloud technology platform, and more likely than not, train the clients onto newer technologies. but the experience of hundreds of firms shows that the payoff far outweighs the cost of such efforts.
read more →

outlook & analysis

gaps galore at the irs

stressed businessman, heads on hands

some of the fixes are simple.

by 卡塔尔世界杯常规比赛时间 research

the word “gap” occurs 28 times in the national taxpayers advocate’s 2024 annual report to congress. the report highlights a wide and crippling assortment of gaps in america’s favorite tax agency.

  • a tax gap
  • a salary gap

more: is voluntary disclosure of tax noncompliance working? | irs needs to work better with its workers | why itin applications get delayed | the ouches of the tax ‘practitioner’ scam | could the irs do better with the phones? | irs sluggish on identity theft | tax preparers share advice for your clients | check these 41 items on business tax returns | irs must speed up tax return processing | first tax filing reports are in | cut down your tax work in progress | more than 1 million erc claims still not processed
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  • a tax pro oversight gap
  • a hiring data gap

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pricing, fees & billing rates

the time is now for value pricing

hand moving triangle along beam to indicate balance between price and value

your clients will be happier … and so will your staff.

by jody padar
radical pricing – by the radical cpa

welcome to today.

value-based pricing and client-centric business models are no longer pie-in-the-sky concepts discussed in dark corners at accounting conventions. they have become accepted ways of doing business among a growing number of progressively minded firms.

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perhaps you’ve already gone head to head with a firm pitching the value of their services rather than their hourly costs. perhaps you’ve grown concerned by rumblings among your staff for more pay and better work-life balance. perhaps you just want to ensure your firm is positioned for long-term growth.
read more →

busy season management

remember these nine tax season resources

happy family of four outdoors in winter clothing on snow

don’t take them for granted.

by ed mendlowitz
tax season opportunity guide

we have many resources and need to recognize that. and we need to treat each with its own importance. even if you did everything yourself, you’d still need to rely on your tax software company, fedex and the postal service, stationery supplier, computer consultant, the internet and email, cell phone provider and copier/scanner machine. and that’s just a few of the resources we rely on. managing your resources well creates an aura of security and consistency to your practice.

more by ed mendlowitz
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but there more. and they are often overlooked. or taken for granted. here are some more resources that need to be managed:
read more →

featured video

art werner: navigating the corp. transparency act | quick tax tip

the new responsibility for tax professionals is also a chance to grow your practice and billable hours.

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quick tax tip
with art werner
cpe today

as a tax professional, you are already well-versed in dealing with the complexities of the internal revenue service (irs). however, a new player in the compliance landscape requires your attention: fincen—the financial crimes enforcement network.

click here for more art werner

while fincen has long been responsible for monitoring financial activities related to money laundering, organized crime, and terrorism, a new regulation—the corporate transparency act (cta)—has expanded its reach. effective january 1, 2024, this law requires businesses to report beneficial ownership information (boi) to fincen, creating a new compliance responsibility for which tax professionals must be prepared.

related: fincen calls a much needed time out for beneficial ownership information reporting while congress mulls changes “on february 27, 2025, fincen announced that no enforcement actions (read: fines and penalties) would take place for noncompliance with the requirements until at least the u.s. treasury department promulgated new guidance. this announcement was affirmed by treasury on march 2, 2025…”

read more →

charts & graphs

tax pros handle 46% of e-filings

table of tax return data

individual refunds are up 6 percent.

by beth bellor

busy season is rolling along pretty much as usual.

more: tax refund totals up 10% | tax refunds plummet, but no worries | tax refunds up 18% early on | first tax filing reports are in
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as of feb. 28, the latest data available, the internal revenue service had received 52.4 million individual income tax returns, down 3 percent from the same period in 2024. it had processed 51.8 million returns, down 2.7 percent.
read more →

busy season management

teach time management and tax reviewing

man and woman looking down at document

avoid the dreaded “what’s the status of” questions.

by frank stitely
the relentless cpa

let’s discuss two training issues in detail: teaching time management and teaching review skills.

the biggest training gift that you can give your staff is time management training. you may want to offer formal training, but i have never found one that was really specific to cpa firms and the daily challenges we face.

more by frank stitely
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two time-management skills are at the heart of what cpa firms do. first, teach your staff task switching. by that i mean they shouldn’t get locked in on one type of task to the exclusion of others.
read more →

featured video

ira rosenbloom: m&a money’s easy – culture fit’s hard | the disruptors

progressive firms are the key to the future of the profession.

this is a preview. the complete 1-hour video episode, with commentary and transcript, is first available exclusively to pro members | go pro here
sponsored by “holistic guide to wealth management,” by rory henry – see today’s special offer

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the disruptors
with liz farr

the world of m&a is full of disruption, distraction, and disorientation these days, says ira rosenbloom, ceo of optimum strategies. while the headlines focus on private equity’s increasing role in cpa firm acquisitions, two new types of acquirers are playing a bigger role: family offices and wealth management.

more podcasts and videos: roman villard: ditch the suit & shine | monique swansen: align firm values with services | tina mcgill: how to create lasting client impact | stefan van duyvendijk: develop operational mindset | steve evans: why traditional hiring methods fail | roger knecht: can you be an accountrepreneur? | beth whitworth: focus on outcomes not hours |mike sylvester: learn to say no | salim omar: identify your client’s $100,000 problem | jackie meyer: earn more with fewer clients | jack fleherty: don’t be a ‘yes’ person | greg adams: from finance to storytelling | the disruptors | jody padar: make radical changes now if you want to be relevant in 2030 | rebecca driscoll: amplify reach by helping other firm owners | rory henry: create the return on relationships | mike maksymiw: be the leader you wish you had | terrell turner: build a solid business showing up as yourself | kelly mann: be the bull in the china shop | alicia katz pollock: create a human-centric business |  nancy mcclelland: be the one your clients ask first |alan whitman: stop accepting the status quo | sean duncan: discover your own genius | ingrid edstrom: true wealth is not financial |

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these different participants are disrupting “the more traditional marketplace, which for years has been driven by two cpa firms getting together that had a lot in common, except one was larger and the other one was smaller,” says rosenbloom. “i just think that what we’ve seen is there’s not one approach that works for everybody. we’re seeing dimension now. we’re seeing a whole bunch of choices.”

read more →

management

internal communication matters, too

bonus checklist: five questions to evaluate yourself.

by martin bissett
business development on a budget

the passport to partnership study collated a number of responses in a conversational style. several examples really stood out as the first steps in effective communication:

would we put this person in front of a client?

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meaning: the clients are our source of income; we don’t jeopardize that for anything. if we think that this person will do anything less than consolidate the perception of the firm and its people in the eyes of the client, we’ll keep them back in the office.
read more →

featured video

steve yoss: up your ai skills | quick tech talks

transform your workday and discover practical ways to save time.

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quick tech talk
with steve yoss
cpe today

generative ai tools are revolutionizing how we approach work, offering practical, efficient, and innovative solutions for professionals across industries. if you haven’t explored tools like openai’s chatgpt or anthropic’s claude, now is the time to dive in. these cutting-edge technologies are as accessible as they are powerful, requiring no special training—just your ability to clearly express your needs.

more steve yoss
more tech
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imagine completing a 10-hour workload in just six hours. that’s the promise of generative ai: helping you work smarter, not harder.

read more →