five business development mistakes to avoid

businessman working on laptop with wall of symbols scribbled behind him

don’t have a skill? hire someone who does.

by sandi leyva
the complete guide to marketing for tax & accounting firms

if you’re a sole practitioner or small-firm operator, you’re probably very good at what you do – or you wouldn’t be in business today. but when it comes to marketing and selling yourself, well, many of us didn’t voluntarily sign up for that part.

more: twelve ways your business card can hurt you | how to use chatgpt to create images | how to leverage chatgpt during this crazy tax season | got fomo when it comes to ai and chatgpt? you should: here’s what you’re missing | create a bad website in ten easy steps | eight steps to getting started with ai: a guide for tax professionals | how to weather any economic storm | leverage your strengths to beat stress
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

as a matter of fact, some of us are resisting – kicking and screaming – marketing ourselves. so no wonder, for some of us, business is slow or not growing at the rate we’d like.
read more →

firm not thriving? five fixes

plant seedlings growing out of coin stacks , both increasing in size

taking steps “little and often” works, but you have to get started.

by martin bissett
passport to partnership

a big concern in recent years has been how the incoming partners will purchase equity or fund the capital account and exit of a retiring partner.

much has been written that examines the mathematical complexities of this topic but the bottom line is simple. would-be partners in the age demographic of 28-42 are part of a generation who are already heavily borrowed in the form of credit card debt, mortgage debt and other forms of personal loans.

more: five questions about facing challenges | the real math behind the sales pipeline | keep business development going during busy season | walk the commitment walk | two steps toward mastering selling | thirteen ways to show commitment | clients can’t grow without you | seven mistakes in winning new fees | how to develop your communication abilities | five questions for measuring partner potential
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

their capacity to borrow in the current economy is extremely limited and it would appear that this will be the environment for the foreseeable future. in turn, banks’ willingness to lend has also been largely withdrawn in recent years.

this has produced a cash impasse that has forced partners to consider gifting equity, especially on the basis of time served in the firm. there is not scope within this piece to give full examination of best practice within this area except to highlight that 72 percent of partners surveyed highlighted that a senior manager’s ability to “buy in” to the firm and assume responsibility for funding the retirement plans of exiting partners was among their top three concerns about passing their practice on to existing employees.
read more →

busy season is over, so it’s time for some resolutions

twelve things to do before you get busy again.

editor’s note: the end of every busy season means a new beginning for practitioners, which is why we thought this q-and-a was particularly timely.

by ed mendlowitz
202 questions and answers: managing an accounting practice

question: do you have any suggestions for the new year?

more: hold staff accountable if you want them to listen to you | when selling a firm to staffers is tricky | courting a client? don’t give too much away for free | nine tips for a healthier tax season | fifteen strategies for first-time supervisors | measure knowledge gaps (then close them) | should you offer financial services? | ready to retire? selling your practice is no strategy | 20 things you need for a business valuation
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

answer: checklist of things to do in the new year:

  1. stop marking saly next to your new year’s resolutions. make one or two big-time life goals resolutions that you will do.
  2. check your personal insurance coverage. make sure you have adequate uninsured motorist, umbrella, workers compensation at your home and life insurance.

read more →

tax refunds up about 4%

data table

visits to irs.gov top half a billion.

by beth bellor
卡塔尔世界杯常规比赛时间 research

the tax season has overcome its later start, with all the irs’ weekly markers surpassing 2023 figures except for the total numbers of refunds and direct deposit refunds.

more: tax pros own 53% of e-filings | tax stats still playing catchup | tax pros take the edge in e-filings | tax pros gain ground, and diyers maintain lead | tax pros handle 46.4% of e-filing | tax refunds, tax pro market share trending up | refunds up as tax pros tackle 41.5% of e-filings | tax pros handle 37.7% of e-filings | tax pros file 33% of early returns
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

as of april 12, the latest data available, the agency had received 119.6 million individual income tax returns, up 1.9 percent from the same period one year ago. it had processed 118.1 million returns, up 1.7 percent.
read more →

twelve ways your business card can hurt you

confident businesswoman handing man a business card in networking session

does your card tell your prospect what to do next?

by sandi leyva
the complete guide to marketing for tax & accounting firms

the lowly business card: we don’t give it a second thought before we get the thing printed up, and we just do what everyone else does.

more: how to use chatgpt to create images | how to leverage chatgpt during this crazy tax season | eight steps to getting started with ai: a guide for tax professionals | you don’t have a time problem | three money leaks and how to plug them | eleven ways to serve clients even better | make your prospect kit stand out | six ways to beat the competition | grow your revenue with three marketing strategies
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

many people, new in business, get the business cards printed before they’re really ready to, which causes many of the mistakes i list below. experienced or new, you’re missing huge opportunities to let your business card take some of the work off your shoulders. we may take it for granted, but i feel that your business card is one of your most important pieces of marketing collateral – and the most underutilized.
read more →

tax refund numbers down, amounts up

data table

tax pros handled 54% of e-filings.

by beth bellor
卡塔尔世界杯常规比赛时间 research

more than 100,000 individual income tax returns have flowed in and out of the internal revenue service, and for the most part, we’re slightly ahead of the 2023 season.

more: tax pros own 53% of e-filings | tax stats still playing catchup | tax pros take the edge in e-filings | tax pros gain ground, and diyers maintain lead | tax pros handle 46.4% of e-filing | tax refunds, tax pro market share trending up | refunds up as tax pros tackle 41.5% of e-filings | tax pros handle 37.7% of e-filings | tax pros file 33% of early returns
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

with 10 days before deadline – as of april 5, the latest data available – the irs received 101.9 million returns, up 0.5 percent from the same period the previous tax season. it processed 100.1 million returns, down 0.3 percent.
read more →

accountants’ advice: be careful, quick, creative … and lean

businessman giving advice to female coworker

survey respondents look beyond tax season.

by 卡塔尔世界杯常规比赛时间 research

just about every small business has an accountant, and smart business owners tap their accountant not just for tax prep but for general business advice.

and smart accountants offer smart advice. because what’s good for the client is good for the accountant.

more: seven steps to a stronger future | accountants bullish locally, bearish nationally | firms culling clients as staffing woes persist | are accountants charging too little? | revenue growth is top priority for small firms | is the cpa business model the clog in the pipeline? | accountants cozy up to clients with cas
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

the 卡塔尔世界杯常规比赛时间 2024 busy season barometer has harvested quite a bit of smart advice with an open-ended question about the best advice for small businesses.

responses bounced all over the business ballpark, but a lot of them warned of change and economic turbulence.
read more →

five questions about facing challenges

we all have to do it.

by martin bissett
passport to partnership

when challenges come our way, regardless of what shape or form they arrive in, our world seems to lose a bit of brightness, there’s a little knot in the gut and a sense of peace broken.

more: the real math behind the sales pipeline | five questions for grading prospects | be clear about your roi proposition | keep business development going during busy season | health, wealth, stealth: challenges on the path to partnership | don’t let recurring fees kill your practice | rate your personal purpose | five ways to make selling easier | six keys to getting a proposal accepted | tell the world your worth
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

the question is, if we were watching our own responses to these trials, would we appoint ourselves as the next partner of the firm?

let’s examine five checkpoints to test your own, or your staffers’, abilities to overcome challenges.
read more →

four ways to handle federal tax liens

there’s more than one route to satisfying the irs collection division.

by eric l. green

irs tax liens can have a profound impact on an individual’s situation, affecting their ability to get loans, sell property or engage in business activities. as such, it is crucial for individuals to understand how irs tax liens work and the options available for getting rid of them.

more: the irs is coming! get your clients into compliance | tax chat: eric green reveals the tax rep guide to tax season
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

in this article we discuss approaches and factors to consider when dealing with irs tax liens, offering insights and advice to help taxpayers navigate this process.

understanding irs tax liens

before discussing ways to remove tax liens, it is important to get a basic understanding of what they entail. a tax lien represents a right against a taxpayer’s assets, and is used by the irs to secure its interest in the taxpayer’s assets – both those owned at the time and those later acquired.
read more →

when selling a firm to staffers is tricky

two writers have similar problems.

by ed mendlowitz
202 questions and answers: managing an accounting practice

i received two related questions, which i’ll answer together.

first question: i am nearing retirement and want to sell my practice to two longtime staff people, but they don’t get along, and i’m afraid to sell to them. what should i do?

more: want to merge? six steps to take | how to raise your rates | higher fees to start: ten ways to make your tax season better | three ways to start an accounting practice | free consultation? not always | referral fee? forget it | how much is your tax practice worth? | merge in lower-priced work without losing out
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

second question: i have a large individual tax practice, but also have an audit practice that is handled by different staff in my firm. how do i sell this practice? none of the larger buyers want the tax clients and none of the smaller buyers want the audit clients.

read more →

tax pros own 53% of e-filings

data table

most stats are on the plus side now.

by beth bellor
卡塔尔世界杯常规比赛时间 research

with just over two weeks before the nation’s major tax deadline, most statistics are landing on the positive side … finally.

more: tax stats still playing catchuptax pros take the edge in e-filings | tax pros gain ground, and diyers maintain lead | tax pros handle 46.4% of e-filing | tax refunds, tax pro market share trending up | refunds up as tax pros tackle 41.5% of e-filings | tax pros handle 37.7% of e-filings | tax pros file 33% of early returns
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

the irs has received 90.3 million individual income tax returns as of march 29, the latest data available, up 0.2 percent from the same period in 2023. it has processed 88.8 million returns, down 1 percent.
read more →

seven steps to a stronger future

six people in business clothing lined up at start of athletic track

fees and business lines of course, but what about an operations person?

by 卡塔尔世界杯常规比赛时间 research

the aicpa’s national management of an accounting practice (map) survey took a good look at a lot of data – revenues and profits, staff turnover and professional salaries, services and fees.

more: accountants bullish locally, bearish nationally | top performers lead in leverage, culling, outsourcing | revenue up at 59% of accounting firms … and more good news | chatgpt for the reluctant accountant | survey shows challenges, priorities shifting | accountants torn over 2024 economy, offer advice | survey: are you offering the right services?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

and then, toward the end, it says, “but all the data in the universe won’t do you any good if you don’t do something with it.”

it then calls on cpa firms to evolve if they want to survive and thrive through seismic shifts in technology and marketing.
read more →

tax stats still playing catchup

data tablerefund numbers are down but amounts are up.

by beth bellor
卡塔尔世界杯常规比赛时间 research

the end is in sight. documents are signed, buttons are pushed and tax returns are filed. the pile is growing smaller.

if you want optimism, don’t look at the latest internal revenue statistics. with the 2023 filing season opening jan. 23 and the 2024 season kicking off jan. 29, every week of 2024 reporting has seven fewer days of data than the corresponding period the previous year.

more: tax pros take the edge in e-filingstax pros handle 46.4% of e-filing | tax refunds, tax pro market share trending up | refunds up as tax pros tackle 41.5% of e-filings | tax pros handle 37.7% of e-filings | tax pros file 33% of early returns
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

as of the latest report, for march 22, the irs had received 80.5 million individual income tax returns and processed 79.2 million returns, down 0.3 percent and 1.4 percent respectively from last year. the impact on your firm? dare we say, none?

perhaps you’ve been the beneficiary of another stat, though … the one showing tax professionals gaining ever more ground on the self-preparers.
read more →