talent & career development

making partner: the essential metrics

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from mastering business-building skills to people-building skills.

by marc rosenberg

there are many ways to measure the performance of staff on the path to making partner.

more: making partner: what managers need to know | the 17 rules for making partner at a cpa firm | who shouldn’t be a partner? | nine reasons people are promoted to partner | how to make partner?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

as is my style, i will present far more measures than most firms actually use. but i doubt you’ll perceive any of the methods here as unimportant. they are not listed in any particular order of importance.

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stop complaining and start innovating

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the pandemic requires new thinking with new business models.

by tamera loerzel

considering the many long-term ramifications from the pandemic on the accounting profession, i would start with a “clean sheet of paper” to position your firm for future success,

more: private equity at the gates | 12 shifts to ensure firm success | how to reinvent the firm for the covid age | why it’s time for an acquisition | three ways the accounting profession has changed | ramping up for the year ahead
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

firms today require new thinking, new business models, and new ways of operating, staffing, managing work, and measuring success.

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4 top communication habits

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component parts of how the other person perceives your in-person communication
component parts of how the other person perceives your in-person communication

show that you value your clients – and yourself.

by martin bissett
passport to partnership

i’ve had the benefit of meeting, speaking and observing hundreds of very successful and unsuccessful partners over the last two decades and there is indeed a set of differentiating factors that set a partner apart from the chasing pack.

more: the seven levels of communication management | how to measure partner potential | checklist: partner-ready metrics | checklist: 10 keys to landing your next client | focus on your client’s concerns, not yours | 8 questions for business success
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here are the four “best-selling behaviors” that i’ve observed:
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how to measure partner potential

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read your firm’s cultural blueprint.ptp_2ndc

by martin bissett
passport to partnership

what conclusions can you draw from your knowledge of how the promotion system works in your firm that you need to keep in mind?

more: three questions to evaluate firm culture | make firm culture work for you | sailing the seven c’s to partner | you can’t land your next client without this | if you’re selling, you’re doing it wrong
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

in terms of firm culture, you need to understand the four navigational points of the compass:
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three questions to evaluate firm culture

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it’s part of the path toward partner.

by martin bissett
passport to partnership

this second c is a stormy and choppy one, often fraught with political icebergs but navigated diplomatically and with maturity, will lead you through.

more: make firm culture work for you | checklist: partner-ready metrics | checklist: 10 keys to landing your next client | focus on your client’s concerns, not yours | 8 questions for business success
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

case study on culture

deborah had done well. she was bridging the firm’s culture gap and fulfilling its desire to be seen as an equal opportunities employer by becoming the practice’s standout rising star.

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the six essential kpis for managing partners

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proper planning prevents poor performance.

by bill penczak

we have all heard the term, “working in the business” instead of “working on the business.”   i would suggest that most managing partners and senior leadership fall more into the “in” than the “on,” given staff turnover, busy season deadlines, exhaustion, and advancing years of many managing partners.

more: the great resignation: five reasons accountants are quitting   |  five tips for better decision-making   |  your marketing sucks: six reasons why   |  five global cpa leaders: four survival strategies    |  are you too generous with your write-offs?    |  it’s time to herd your highly compensated cats  | nine smooth moves to build client satisfaction   | five tough questions for these tough times |  i started a consulting practice the first week of march 2020

i’ve endured enough management committee meetings during which the course of conversation leans more heavily towards rat-holes than addressing key firm issues of people, technology, quality, risk management, and growth.  at the end of the day, every decision you make as managing partner foots back to one of those areas. deciding on the venue of the holiday party does not fall into that category.

peter drucker, the famous management consultant, summed it up succinctly: management is doing things right; leadership is doing the right things.

here are six ideas that managing partners should contemplate when it comes to running an effective and engaged firm: read more →

the great resignation: five reasons accountants are quitting

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and five strategies for addressing attrition – before it strikes.

gauging the staff shortage:
how are accounting firms adapting?
join the six-minute survey. get the answers.

by bill penczak

firms are getting nervous and with good cause. as they plan for the 2022 busy season, audit and tax departments are realizing they may not have the resources to staff their jobs already on the books, much less any new work that comes about in the fourth quarter of 2021.

more on the staffing crisis: the digital toolset for hiring at a small accounting firm  |  learning how to hire amid covid  | how covid rewrites the rules for recruiting | new covid strategies for staff recruiting and retention | irs has recruiting problems, too | 12 signs it’s time to outsource | how aging boomers impact the accounting profession | why remote workers need retreats |

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

there’s been a lot written in the past few months about the great resignation, but the turnover problem in cpa firms has been endemic before the pandemic. one recent report finds that turnover in the top 50 firms is 17%, and one in every six firms experiences an annual turnover of 20 percent or more. that means that one out of five people who attend the busy season kickoff event won’t be around for the next one.

here are five reasons your people are quitting your firm for other firms, for a job in industry, or to become a citizen of the gig economy and work virtually from a beach in thailand:

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exclusive: eisner ceo charly weinstein explains the private equity deal 

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is this the next paradigm shift for the profession?

by 卡塔尔世界杯常规比赛时间 research

eisneramper ceo charly weinstein calls the firm’s deal to take on private equity a new wrinkle in the profession’s decades-old struggle to secure fresh capital for expansion in an increasingly competitive marketplace.

more on private equity for cpa firms:

flash briefing webinar: a “call to arms” after eisner private equity deal, with dom esposito and anthony zecca

analysis by esposito and zecca: how outside capital can remake cpa firms

analysis by esposito and zecca: private equity the new source of growth capital for cpa firms?

eisneramper gets private equity backing

“embrace change. disruption is coming to the profession. be ready for it. build a platform that keeps you sustainable, relevant, and important,” he tells 卡塔尔世界杯常规比赛时间 in this exclusive video interview with editor rick telberg. read more →

10 more reasons cpas quit public accounting

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midsection of businessman moving out with cardboard box from officebosses are part of the problem.

by ed mendlowitz
call me before you do anything: the art of accounting

as i have written about cpas who leave public accounting, there has been widespread interest. there is a lot more to say so i’ll address many of those questions.

more: family trees of clients | preparing for the worst (thanks to my wife) | the 10 best movie accountants | why accountants quit | why cpas should stay in public accounting | when cpas leave to work for a client | when siblings battle over the family business | readers rip: ‘she wanted her shoebox back’
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

general comment

generally speaking, many bosses do not listen to staff concerns. at many firms, there is a lack of serious mentoring and little help for staff people in managing their careers. in many practices, there is an appearance of a lack of growth, or if there is growth, then staff people are often left behind. in most instances, these problems are exacerbated by staff people not being clear about what they want. they are hesitant to speak up, share their concerns with their bosses or venture beyond their comfort zone. both are culpable, but i place greater blame on the bosses, who should know better.
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checklist: partner-ready metrics

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confident businesswoman looking straight at camerathree questions on competence, four on branding plus a five-point checklist.

by martin bissett
passport to partnership

the passport to partnership study collated a number of responses in a conversational style.

more: making partner when competence isn’t enough | sailing the seven c’s to partner | you can’t land your next client without this | if you’re selling, you’re doing it wrong | what partners don’t tell you
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

but two brief but succinct examples on the realities of how a firm assesses an individual’s “competence” for leadership are showcased really stood out:

  1. they need to explain technical data to me in a way that i know they understand.

  2. what kind of lifestyle does this person have outside of work? we’ll be looking at facebook, twitter, and google to find out.

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sailing the seven c’s to partner

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competent? great. but that’s just a prerequisite.

by martin bissett
passport to partnership

staffers aspiring to be partners must learn the key characteristics of successful partners. they also must learn how to develop their own personal plans to achieve partnership. firms and staffers alike need a clear set of procedures, processes and milestones for turning top talent into the next generation of firm leadership.

more: checklist: 10 keys to landing your next client | the three habits of the rich accountant | 4 reasons selling is hard | why believing in yourself matters | your first sale is to yourself
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

there are seven critically important criteria by which partners assess partners-to-be. i call them:

the seven c’s
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the gap between partners and candidates

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//www.g005e.com/2021/02/17/a-rose-by-any-other-name/what we’ve got here is failure to communicate.

by martin bissett
passport to partnership

have you ever wondered what the partners of your firm are looking for from you, beyond your technical abilities?

more: checklist: 10 keys to landing your next client | the three habits of the rich accountant | 4 reasons selling is hard | why believing in yourself matters | your first sale is to yourself
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

for full disclosure, i am not an accountant, but i have spent decades working with accounting firms of all shapes and sizes in the united kingdom, the united states and europe.
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five ways to get staff to own their work

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help them build careers.

by ed mendlowitz
the 卡塔尔世界杯常规比赛时间 practice doctor

question: how can i get staff to step up and assume more responsibility for their client assignments?

more: profit sharing for a staffer? | the secret recipe for staff retention | help! key staffer refuses to supervise people | get more done by saying no | employee demands a raise she doesn’t deserve | how are you spending the next five years? | how to get the most from cpe | does your staff know all the services you provide?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

answer: this is an issue every manager and partner deals with at some point.
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