twyla verhelst: how firms get creative to compete

that includes hiring non-accountants.
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the disruptors
with liz farr
for 卡塔尔世界杯常规比赛时间

you have to be intentional about creating the firm you want, said twyla verhelst, cpa. the head of accountant channel at freshbooks and creator of women in accounting mentorship said the first step is getting clear on your why, your firm’s why and your team’s why so you can approach growth more intentionally.

more: clayton oates: one way to keep clients for liferandy crabtree: follow these three rules to keep employees happyerik solbakken: yes, you can work less and make more | donny shimamoto: future firm growth requires a mindshiftjennifer wilson: empower young workers to build the firm everyone lovesmike whitmire: re-think your hiring and training practiceshector garcia: success strategies of a quickbooks youtube superstar | blake oliver: why tax work yearns to be freeprivate equity explodes in u.k. | brannon poe: the status quo must go  | accounting nerds, unlock your super powers  | disruptor: jason statts shakes up the status quo | think small to think big with matt wilkinsonwhen financial statements go extinct with corey schmidtcan geraldine carter save accountants from themselves?re-inventing accounting with tyler anderson

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she said cpas should be asking, “why is it that a particular goal appeals to you?” “is that the right thing to be working toward now?” “what will you do to get there?”

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chase birky: overcoming paralysis by analysis

be the author of your own story and chart a path not subject to the control and opinions of others.

^ click to play video | > play the podcast and follow 卡塔尔世界杯常规比赛时间 podcasts on apple podcasts here or grab the rss feed here.

transformation talks
with bill penczak
center for accounting transformation

center for accounting transformation
center for accounting transformation

entrepreneurs in the accounting profession are rare, according to chase birky, president and ceo of dark horse cpas. and he should know.

he had to take an uncomfortable step outside of his own comfort zone to become one.

more: secret to success? a growth and abundance mindset | o.d. lanier: stepping into advisory | from tax to transformation | early adopters gain an edge in audit | why the future is in risk advisory | four strategies for a future ready firm
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

after starting out in audit at a big 4 right out of college, he decided it was no longer what he wanted to do.

“i started an audit specifically, you know, not really having a great idea of what audit truly was, you know, because you take the courses in your undergrad, and you know, you have a section of it on the cpa exam,” birky explained. “but what that material is versus what the job is, you know, are two very different things.”

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heather smith: try not growing your business

heather smith: we are the oxygen for the businesses around us.

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

heather smith has loved accounting since she was 14 and loves the flexibility the profession offers. since the mid-2000s she has been one of the original cloud accounting nomads, with an accounting business that she says fits in a lovely italian handbag.

more: randy crabtree: follow these three rules to keep employees happyerik solbakken: yes, you can work less and make more | donny shimamoto: future firm growth requires a mindshiftjennifer wilson: empower young workers to build the firm everyone lovesmike whitmire: re-think your hiring and training practiceshector garcia: success strategies of a quickbooks youtube superstar | blake oliver: why tax work yearns to be freeprivate equity explodes in u.k. | brannon poe: the status quo must go  | accounting nerds, unlock your super powers  | disruptor: jason statts shakes up the status quo | think small to think big with matt wilkinsonwhen financial statements go extinct with corey schmidtcan geraldine carter save accountants from themselves?re-inventing accounting with tyler anderson

goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

in 2022, the anise consulting founder based in brisbane, australia, demonstrated that nomadic lifestyle by attending all three live xerocon events: london, new orleans and sydney. heather is a tireless advocate for her small business clients and a fan of technology to improve our lives, including staffing. read more →

jackie meyer: be a problem solver, not a number cruncher

jackie meyer: redefine your boundaries and stop conforming to inappropriate behaviors.

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

jackie meyer is a fan of value pricing and niching your practice. her favorite area is tax planning, which doesn’t require a huge investment of time to provide huge financial benefits for clients.

her own firm tripled revenues by focusing on tax planning.

more: randy crabtree: follow these three rules to keep employees happyerik solbakken: yes, you can work less and make more | donny shimamoto: future firm growth requires a mindshiftjennifer wilson: empower young workers to build the firm everyone lovesmike whitmire: re-think your hiring and training practiceshector garcia: success strategies of a quickbooks youtube superstar | blake oliver: why tax work yearns to be freeprivate equity explodes in u.k. | brannon poe: the status quo must go  | accounting nerds, unlock your super powers  | disruptor: jason statts shakes up the status quo | think small to think big with matt wilkinsonwhen financial statements go extinct with corey schmidtcan geraldine carter save accountants from themselves?re-inventing accounting with tyler anderson

goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

firms that focus on low-volume, highly-niched areas solve several problems at once.

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dustin verity: keep an open mind and constantly learn

tech allows small to mid-size firms to provide better cas.

^ click to play video | > play the podcast and follow 卡塔尔世界杯常规比赛时间 podcasts on apple podcasts here or grab the rss feed here.

transformation talks
with bill penczak
center for accounting transformation

center for accounting transformation
center for accounting transformation

dustin verity admits to being cautious. he also admits to being a technophile.

in the latest episode of transformation talks, the cpa explained being conflicted between his obsession with playing with the latest technology and finding the right fit for his firm.

more: secret to success? a growth and abundance mindset | o.d. lanier: stepping into advisory | from tax to transformation | early adopters gain an edge in audit | why the future is in risk advisory | four strategies for a future ready firm
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

i’ve always been interested in technology and, and you know, efficiencies,” verity said, always wanting to know how his firm could produce more and work more efficiently. “that means less hours that we have to spend in the office ourselves.”  read more →

clayton oates: one way to keep clients for life

play the infinite game and 11 more takaways

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

“we’re ultimately in the people business. we’re in the relationship-building business. we just happen to do accounting.”

that’s how clayton oates, the founder of qa business, views the accounting profession.

more: randy crabtree: follow these three rules to keep employees happyerik solbakken: yes, you can work less and make more | donny shimamoto: future firm growth requires a mindshiftjennifer wilson: empower young workers to build the firm everyone lovesmike whitmire: re-think your hiring and training practiceshector garcia: success strategies of a quickbooks youtube superstar | blake oliver: why tax work yearns to be freeprivate equity explodes in u.k. | brannon poe: the status quo must go  | accounting nerds, unlock your super powers  | disruptor: jason statts shakes up the status quo | think small to think big with matt wilkinsonwhen financial statements go extinct with corey schmidtcan geraldine carter save accountants from themselves?re-inventing accounting with tyler anderson

goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

oates also believes accountants can choose whether they are playing a finite, zero-sum game with clients or the infinite game, which continues forever and results in an abundance forever mindset with clients, who will then be your clients for life. 

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ron baker: monetize the relationship, not the transaction

ron baker: the subscription model optimizes lifetime customer value.

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

ron baker has been on a crusade to transform accounting firms for decades, first by pushing us to kill the billable hour and to implement value pricing. today, he’s advising accountants to switch to a radically different business model. his new book, co-authored with paul dunn, “time’s up! the subscription business model for professional firms,” explains the subscription model and why moving to this model aligns the values of firm owners with those of their customers.

more: erik solbakken: yes, you can work less and make more | donny shimamoto: future firm growth requires a mindshiftjennifer wilson: empower young workers to build the firm everyone lovesmike whitmire: re-think your hiring and training practiceshector garcia: success strategies of a quickbooks youtube superstar | blake oliver: why tax work yearns to be freeprivate equity explodes in u.k. | brannon poe: the status quo must go  | accounting nerds, unlock your super powers  | disruptor: jason statts shakes up the status quo | think small to think big with matt wilkinsonwhen financial statements go extinct with corey schmidtcan geraldine carter save accountants from themselves?re-inventing accounting with tyler anderson

goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

this book began from ron’s obsession with the question “what would happen if disney started cpa firms?” accounting wouldn’t be a grudge purchase with low prices, but disney “would enhance the experience and you would pay a fortune and you would be delighted to do so.” in today’s world, your customers are no longer comparing your firm to the other cpa firms, but to “any organization that has the capacity of raising our customer’s expectations,” such as nordstrom or amazon. baker said, “we need to up our game as a profession.”

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randy crabtree: follow these 3 rules to keep employees happy

randy crabtree: allow your employees freedom in two critical areas to win talent wars.

subscribe to 卡塔尔世界杯常规比赛时间 podcasts anywhere: apple, google, spotify, iheart, deezer, amazon music and audible, player fm, audacy, gaana (india), and boomplay (africa).

the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

randy crabtree talks to a lot of other accountants and admits that he “steals ideas from everybody else.” imitation, after all, is the sincerest form of flattery.

more: erik solbakken: yes, you can work less and make more | donny shimamoto: future firm growth requires a mindshiftjennifer wilson: empower young workers to build the firm everyone lovesmike whitmire: re-think your hiring and training practiceshector garcia: success strategies of a quickbooks youtube superstar | blake oliver: why tax work yearns to be freeprivate equity explodes in u.k. | brannon poe: the status quo must go  | accounting nerds, unlock your super powers  | disruptor: jason statts shakes up the status quo | think small to think big with matt wilkinsonwhen financial statements go extinct with corey schmidtcan geraldine carter save accountants from themselves?re-inventing accounting with tyler anderson

goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

one topic he’s been talking about a lot lately is the issue of mental health in the profession, which he feels is largely self-induced. although he’s been asked to talk about mental health without mentioning burnout–don’t be a downer–crabtree says it’s impossible. “i’m like, i’m sorry, but i can’t do that. it doesn’t go away if i don’t talk about it,” he said.  

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kenji kuramoto: rules? what rules?

kill the 40-hr work week, online pricing, and all the other archaic accounting conventions. 

with liz farr for 卡塔尔世界杯常规比赛时间

aynsley damery: adding value is the only way to stay in business

rethink the 80:20 rule, because the 80% are likely stealing from you.

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

aynsley damery wants accountants to think more deeply about their work. the ceo for clarity said we need to think about what clients want and deliver it to them, but as simple as that sounds, the problem is he doesn’t “think many accountants truly understand what their clients are looking for.” clients who have started their own businesses are looking for a combination of “money, time and freedom.” however, damery said, we’re selling them dashboards, kpis and cash flow forecasting without explaining why that’s important and what that’s going to do for them. “clients are looking for an advisor who’s going to listen to me, understand my hopes, my fears, my vision, what the challenges are, and be able to be there to support me,” damery said.

more: erik solbakken: yes, you can work less and make more | donny shimamoto: future firm growth requires a mindshiftjennifer wilson: empower young workers to build the firm everyone lovesmike whitmire: re-think your hiring and training practiceshector garcia: success strategies of a quickbooks youtube superstar | blake oliver: why tax work yearns to be freeprivate equity explodes in u.k. | brannon poe: the status quo must go  | accounting nerds, unlock your super powers  | disruptor: jason statts shakes up the status quo | think small to think big with matt wilkinsonwhen financial statements go extinct with corey schmidtcan geraldine carter save accountants from themselves?re-inventing accounting with tyler anderson

goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

“our clients don’t understand numbers, yet we give them plans with the numbers, and … it doesn’t help,” he said. instead, damery said cpas need to help them understand what they need to do “to make a difference and move their business forward. and that’s not about giving them the answers. that’s about asking the right questions.”

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yes, technology disrupts – but for the better

hitendra patil: celebrate the pandemic’s silver lining.

the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

technology is disrupting the profession, but for the good.

hitendra patil, cpa, long the head of customer success at accountantsworld by iris and an independent advisor, says that the silver lining of the pandemic is that it forced accountants to move to the cloud and to develop distributed labor models–changes that are here to stay.

more: donny shimamoto: future firm growth requires a mindshiftjennifer wilson: empower young workers to build the firm everyone lovesmike whitmire: re-think your hiring and training practiceshector garcia: success strategies of a quickbooks youtube superstar | blake oliver: why tax work yearns to be freeprivate equity explodes in u.k. | brannon poe: the status quo must go  | accounting nerds, unlock your super powers  | disruptor: jason statts shakes up the status quo | think small to think big with matt wilkinsonwhen financial statements go extinct with corey schmidtcan geraldine carter save accountants from themselves?re-inventing accounting with tyler anderson

goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

“we can’t fight the rapid technological changes – we can only leverage them to provide better service and insights to our clients,” patil said. “technology puts advisory services within the financial reach of more small business owners. but the superpower that accountants still have is the ability to connect our clients’ goals and aspirations with what’s happening in accounting,” he added, saying that it enables conversations on a higher level. “instead of pestering them for bank statements and receipts, we can ask about trends we see in the financials,” patil said.

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yes, you can work less and make more

erik solbakken: build the firm of your dreams.

 

subscribe to 卡塔尔世界杯常规比赛时间 podcasts anywhere: apple, google, spotify, iheart, deezer, amazon music and audible, player fm, audacy, gaana (india), and boomplay (africa).

 

the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

q: why did the accountant cross the road?

a: because they did it last year.

erik solbakken, a.k.a. “the heavy metal cpa,” is on a mission to free accountants from an oppressive business model. solbakken spent 18 years working his way up to be a partner in a firm in canada, but when the partnership fell apart, he was liberated to create a new kind of firm, where he and his staff never worked overtime and he made more money. today, he acts as the guide he wishes he’d had when he started out, empowering accountants to create firms they love working in.

more: donny shimamoto: future firm growth requires a mindshiftjennifer wilson: empower young workers to build the firm everyone lovesmike whitmire: re-think your hiring and training practiceshector garcia: success strategies of a quickbooks youtube superstar | blake oliver: why tax work yearns to be freeprivate equity explodes in u.k. | brannon poe: the status quo must go  | accounting nerds, unlock your super powers  | disruptor: jason statts shakes up the status quo | think small to think big with matt wilkinsonwhen financial statements go extinct with corey schmidtcan geraldine carter save accountants from themselves?re-inventing accounting with tyler anderson

goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

how do you get away from the commoditization trap? simple, deliver to the client the transformation that they want for themselves.

solbakken said the profession has brainwashed us into believing three lies:

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