top 20 tough choices for the partner comp committee

man, woman, man having serious discussion around conference table

production isn’t all that matters.

by marc rosenberg
the rosenberg practice management library

increasingly, cpa firms are adopting the compensation committee system for allocating partner income. firms are finding that systems such as formulas, pay based on ownership percentage or pay-equal no longer work.

more: voting on ownership basis? three better methods | what partners do and don’t deserve | tell potentials what partnership takes | fifteen big questions for your next strategy session | five steps to transition to partnership | disturb the present to improve the future
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if there is one overarching cause for this significant trend, it’s that firms are understanding that their partners need to be something more than production machines. in addition to bringing in business, managing a client base and working billable hours (all of which continue to be important values in a compensation committee), partners need to excel in intangible areas such as helping staff grow and develop, developing specialized expertise and teamwork. the compensation committee is one of the best systems available to cpa firms to allocate income based on this diverse array of performance criteria.
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voting on ownership basis? three better methods

four people seated around conference table, one with thumb pointed down

maybe one-partner, one-vote isn’t working.

by marc rosenberg
the rosenberg practice management library

most firms vote on a one-person, one-vote basis despite varying ownership percentages.

but is that always the best way? here are three better ways.

more: what partners do and don’t deserve | tell potentials what partnership takes | fifteen big questions for your next strategy session | five steps to transition to partnership | disturb the present to improve the future
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

voting done on an ownership percentage basis:

  1. essentially “disenfranchises” the minority owners. their vote doesn’t mean much, and it becomes tantamount to not having a vote at all. when they have no vote, they tend to get disenchanted and cease acting like partners. they may eventually leave.
  2. gives too much power to the majority owners.

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what partners do and don’t deserve

man wearing suit, pointing one thumb up, one down

yes, there are limits. 

by marc rosenberg
the rosenberg practice management library

partners are entitled to a lot. at some firms, they are virtually royalty. but that’s no way to run a firm these days.

a partner is entitled to:

1. attend partner meetings and retreats.

more: tell potentials what partnership takes | fifteen big questions for your next strategy session | five steps to transition to partnership | disturb the present to improve the future
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2. have access to all confidential firm financial data.

3. receive a return on capital; repayment of capital when he/she leaves the firm.
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tell potentials what partnership takes

senior businessman mentoring two younger workers

bonus: 27 suggestions.

by marc rosenberg
the rosenberg practice management library

cpa firm partners keep lots of things secret at their firms that should be open. one of them is a written document stating the firm’s criteria for making partner.

more: fifteen big questions for your next strategy session | five steps to transition to partnership | disturb the present to improve the future
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the main explanation we hear for not having such a document is that they are afraid creation of this document will backfire. they are afraid that an underperforming staff will wave this document in front of the managing partner’s face, informing him/her that they have fulfilled all the criteria for making partner and demanding a date for coronation.
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fifteen big questions for your next strategy session

six people meeting around a table

focus everyone on the big issues.

by marc rosenberg
the rosenberg practice management library

most firms spend their time at retreats planning for the future, forming goals and addressing pressing issues and problem areas. the problem areas aren’t day-to-day issues such as purchasing a new copy machine or revising the policy on sick days. the problem areas are more strategic: morale issues, recruiting problems, profitability, etc.

more: five steps to transition to partnership | disturb the present to improve the future
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here are some specific examples:
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five steps to transition to partnership

man pointing at laptop screen as woman looks on

get your senior managers ready.

by marc rosenberg
the rosenberg practice management library

how are the duties and responsibilities of a new partner different from those of a manager? this is one of the grayest areas in bringing in new partners.

more: disturb the present to improve the future
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ideally, there should be a gradual transition for new partners from their last two to three years as a manager to the first few years as a partner.
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disturb the present to improve the future

eight excited office workers around conference table

five suggestions to help you compete.

by marc rosenberg
the rosenberg practice management library

to thrive in today’s tough and fast-changing market, accounting firms must become more agile and adaptable than ever before. but what are the characteristics of an agile, adaptable, quick-learning cpa firm? and how do you get that way?

more: new partners must be impact players | why partners can’t shirk performance reviews | what firms should address in partner agreements | 11 best practices for partner compensation | why buying into a firm is such a great investment | the business side of cpa firms | it shouldn’t take so long to make partner | three types of skills you need to become a partner
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my initial, somewhat amusing (probably just to me) thought was the credo for little league umpires (who in many communities are 14-18 years old):

be mobile.

be assertive.

be loud.

it may have more relevance to what follows than either of us might initially think.

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new partners must be impact players

man explaining something to three office colleagues around table

seven reasons why.

by marc rosenberg
how to bring in new partners

an impact player in sports is more than just a productive, loyal member of the team. the team relies on this player to be a consistent winner.

more: why partners can’t shirk performance reviews | twelve questions that prospective partners should ask | six systems used to determine partners’ goodwill payments | fifteen steps to new partner buy-in | four philosophies for managing a cpa firm | public accounting as a business, 101 | 16 steps to creating a partnership path
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

i’ve always liked this term to describe what a partner in a cpa firm should be. i like it so much that i inserted the term “impact” in the name of the partner self-evaluation form i offer.
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