plus tips on how to set your strategy.
by jody padar
radical pricing – by the radical cpa
specialization means having expert-level knowledge in a niche practice area. when you specialize, your services and efforts are focused on your narrow field of expertise. this helps streamline standardization and productization.
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as a result of specialization, it is easier to develop your advisory services because they all revolve around the same services and background. your conversations all take on similar qualities because the people, or the personas, you’re talking to are all in the same niche.
your specific expertise also puts you in a unique position to create kpis beneficial to both you and your clients. because you’re immersed in the industry, you’re always abreast of the hot topics and well versed in how events will impact your clients and their industry.
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