use surveys to generate new revenue

 

blue pencil marking survey

download the sample client satisfaction survey.

by ed mendlowitz
202 questions and answers: managing an accounting practice

question: is there any value to sending clients a survey?

more: nine reasons not to specialize | when board service gets tricky | eleven ways new staffers can help bring in business | busy season is over, so it’s time for some resolutions | want to merge? six steps to take | how to start providing family office services | every accounting firm needs quality control | no one listens to you? change how you talk | 47 types of business valuation to provide | thirteen things to consider before you sell your practice | uncooperative partner might not be the problem
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

response: yes. our firm sends a survey with every deliverable to a client. we want to know what they think and how they feel about our service.
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hiring experience vs. training inexperience

young woman in job interview

invest your mentoring time where it matters most.

by ed mendlowitz
202 questions and answers: managing an accounting practice

question: we were looking for an additional experienced person since september and hired someone with five years experience in mid-november, but she said she couldn’t start until january. she said she had work she had to finish up.

more: eleven ways new staffers can help bring in business | should you merge? here’s how to chart your path | hold staff accountable if you want them to listen to you | how to raise your rates | higher fees to start: ten ways to make your tax season better | three ways to start an accounting practice | free consultation? not always | referral fee? forget it | how much is your tax practice worth? | merge in lower-priced work without losing out
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

two days before christmas she called to tell me her firm made her a “better” offer and she decided to stay there. it meant we had to enter busy season short a person. this seems to happen a lot. what do you suggest?
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eleven ways new staffers can help bring in business

confident businesswoman handing man a business card in networking session

look for additional service areas as well.

by ed mendlowitz
202 questions and answers: managing an accounting practice

question: as a young staff accountant, how can i bring in new business and clients?

more: should you merge? here’s how to chart your path | hold staff accountable if you want them to listen to you | how to raise your rates | higher fees to start: ten ways to make your tax season better | three ways to start an accounting practice | free consultation? not always | referral fee? forget it | how much is your tax practice worth? | merge in lower-priced work without losing out
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

response: you shouldn’t be as concerned about bringing in business as you should be about planting seeds to be able to bring in business in the future.

eleven points worth considering:
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should you merge? here’s how to chart your path

businesswoman at crossroads, facing two paths

lease renewals trigger this concern, but they’re not a good reason.

by ed mendlowitz
202 questions and answers: managing an accounting practice

question: i signed up with a broker who introduces buyers and sellers of cpa practices, to find someone who would buy my practice when i want to retire. i don’t want to retire yet, but am starting to think about it. the broker suggested a merger now combined with a buyout deal when i am ready to retire. am i going about this in the right way?

more: a friendly chat or a billable discussion? | busy season is over, so it’s time for some resolutions | want to merge? six steps to take | how to start providing family office services | every accounting firm needs quality control | no one listens to you? change how you talk | 47 types of business valuation to provide | thirteen things to consider before you sell your practice | uncooperative partner might not be the problem
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

response: i get a lot of calls similar to this when lease renewals are coming up, or a tenant is lost and a merger could fill up the space, a key employee is lost or a major client is lost. in my opinion, these are not reasons to merge. merging is a major change of life and needs to be done with great care.
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a friendly chat or a billable discussion?

two older men pausing on golf course to talk, one has hand on other's shoulder

make your intentions clear at the outset.

by ed mendlowitz
202 questions and answers: managing an accounting practice

question: i have a close friend who is also a client. he went through a rough time with his wife threatening a divorce and we spent a lot of time talking about it (out of office settings).

more: busy season is over, so it’s time for some resolutions | hold staff accountable if you want them to listen to you | how to raise your rates | three ways to start an accounting practice | how much is your tax practice worth? | merge in lower-priced work without losing out
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

i sent him a bill and he returned it with a notation that “we spoke as friends and not as a professional consultation, and the bill should be canceled.” what should i do?

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400 pages of ways to make you and your practice more valuable

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get “call me before you do anything for 25 percent off with ed’s personal savings code “edsentmehere.

by ed mendlowitz

when i received my last two royalty checks, i was bothered that one of my favorite books sold very few copies. it is a great book, a really great book. the book is “call me before you do anything.”

ed’s latest handbook is 77 ways to wow! the handbook for small-business advisory services.

more ed mendlowitz in the 卡塔尔世界杯常规比赛时间 shop: how to build a stronger tax practice | implementing fee increases | 202 questions and answers: managing an accounting practice | the 30:30 training method | tax season opportunity guide | how to review tax returns

one time i asked my son andy to read something i wrote because i thought it was really great, and he replied, “you think everything you write is really great!” he’s right. i guess i do. but this is really great!

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the seven-minute financial statement

young businessman staring at laptop computer in officedon’t skip the notes.

by ed mendlowitz
77 ways to wow!

how do you start reviewing a financial statement? like any good book, you must start at the beginning.

more on advisory: when an audit is a great thing | how to read a financial statement | the kpi an absentee manager needs | which kpis do you need? | 77 thoughts about client needs
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

but where is the beginning? and how can you do it in only seven minutes? here is how …
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what’s your ‘kg’ value?

the quick and easy system for measuring top talent.

by ed mendlowitz
202 questions and answers

q: i suspect that my partner has “maxed out” and cannot grow further, which will retard our growth. what can i do or how can i deal with this?

more: how to stop yourself | what good managers know about bad judgment | audit reports without doing the work? | ask these 10 questions before adding financial services | 10 reasons clients don’t pay
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

a: this is a frequent question, and sometimes it is the person asking it who has “maxed out.” but sometimes the partner or a key staff member wants to be made a partner.

i developed a knowledge gap (“kg”) method to provide a way of measuring the difference in growth when you interact with people.

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when an audit is a great thing

two businessmen talking at officebonus breakdown: audits vs. reviews vs. compilations.

by ed mendlowitz
77 ways to wow!

one of my clients generously gave me his take on the benefits he received from the audited financial statements we issued for him. i was appreciative of this and want to share his views with you.

more on advisory: how to read a financial statement | the kpi an absentee manager needs | which kpis do you need? | 77 thoughts about client needs | the seven-minute financikal statement
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

he began with an introduction explaining how he started his business and shepherded its growth by concentrating on developing his services and delivering them quickly and on time to his clients. the business grew rapidly, and little time was spent on the recordkeeping except for getting invoices to the clients or making payroll, while keeping the back office as lean as he could. at the same time there were legal, regulatory, hr, occupancy and tax issues from operating in multiple states and countries and he was spending quite a lot of time and fees on these activities, because he had to, while pushing aside and neglecting the accounting work.
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how to read a financial statement

young black woman with magnifying glassfifty pages of notes? review them all.

by ed mendlowitz
77 ways to wow!

publicly traded companies are required to issue audited financial statements annually. there are seven parts of the statements that are briefly described here in the usual order they are presented:

more on advisory: when an audit is a great thingthe kpi an absentee manager needs | which kpis do you need? | 77 thoughts about client needs | the seven-minute financikal statement
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

1. report of independent registered public accounting firm. this provides their opinion that the financial statements were in conformity with u.s. generally accepted accounting principles (gaap); that the company maintained effective internal controls; that the audits were conducted in accordance with standards of the u.s. public company accounting oversight board (pcaob) and some other things and that their audits provided a reasonable basis for their opinion; and that the internal control may not prevent or detect fraud. this needs careful reading and understanding, as do all seven elements of the statement, but on some level, this type of report is the gold standard for public companies.
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