diversify your revenue streams with video and build a virtual accounting career.
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accounting influencers
with rob brown
kate josephine johnson owns heritage business services, llc, a virtual bookkeeping firm serving small businesses across the united states. she is also the chief hustler at bookkeeping side hustle, where she helps other accounting professionals build virtual accounting careers they love.
five key takeaways:
- diversify your revenue streams: besides traditional accounting services, explore other revenue-generating opportunities, such as creating ebooks, offering monthly memberships for diy clients, vendor referral links, youtube, sponsorships of your newsletter and video content, and more.
- use video in your business: video is no longer optional in today’s business world. learn to create and communicate effectively through video to enhance your marketing efforts and engage your clients.
- build a virtual accounting career: if you’re an outsider looking to break into the accounting space, consider building a virtual accounting career that can scale up or down with your family’s needs. take advantage of resources like the bookkeeping side hustle community to learn how to make accounting fun and rethink income.
- emphasize the “know/like/trust” factor: besides providing quality accounting services, focus on building relationships with your clients and fostering a sense of community to establish trust and loyalty. this can lead to more referrals and repeat business.
- foster a positive company culture: create a positive company culture that values hard work and respect for others, and provide opportunities for your employees to connect and engage with one another. this can help attract and retain top talent and ultimately drive growth for your firm.
more about kate johnson
kate josephine johnson owns heritage business services, llc, a virtual bookkeeping firm serving small business clients throughout the united states. she is also the chief hustler at bookkeeping side hustle, where she helps accounting professionals build a virtual accounting career they love. johnson is a proud texan, baylor bear, and navy wife. with an mba from the yale school of management and a ba in economics from baylor university, johnson worked in corporate finance before choosing to be a stay-at-home mom for several years after her first child was born. in 2021, she was recognized as one of the top 50 women in accounting. johnson is a notorious morning person and says that she “gets more done before 7:00 am than most people do all day long.” she can be contacted via www.heritagebusinessservices.com for small businesses and bookkeepingsidehustle@gmail.com for accounting professionals.