today’s bissett bullet: “there are two races to be won in the accounting profession if you are to win new work. you must have a strategy in place for both if you want to ensure that your firm is at the front of the queue when it comes to winning the right clients at the right time.”
by martin bissett
those who adopt technology in the most effective way, and deliver the fastest results in the most attractive way, will win the race for compliance work going forward as this work becomes ever more commoditized.
those who are the best relationship builders are going to win the advisory race, which is the most profitable and usually the most enjoyable work because you progress from providing a service, to improving lives.
you will no doubt want to have a balance of compliance work to give you recurring fees and advisory work for highly profitable engagements.
today’s to-do:
do you have a strategy for winning a balanced mix of new work? take some time to review it now.
see more bissett bullets here
grow your firm in daily bite-sized steps on a budget
- do you want to grow your firm into the practice you want?
- are you suffering from overwhelm and don’t know where to start?
- do you need proven and practical advice but time and resource is in short supply?
- do you need a daily dose of insight that’s easy to implement to help grow your firm in bite-sized chunks that fits into your budget?
introducing never mind the bullets
introducing “never mind the bullets,” an easy digital digest of the book of the same name written by martin bissett, bringing you 366 days of motivation and insight for growing your firm the proven way.
what’s included in “never mind the bullets” digital?
with a “to do” for each day of the year, the topics covered by martin’s daily teachings are:
- proof creating
- proactivity mindset
- pipeline building
- pricing process
- progress making
- profitability increase
- personal brand establishing
- purpose articulation
for 366 days, you will receive a daily email with an insight that comes with an in-depth explanation and an immediately implementable “to do” for every day of the year.
in addition to the “never mind the bullets” daily email, you will receive the following:
- a monthly digest email that will give you tips for your practice and accounting practice insights and
- bonus video content to take a deeper dive into a range of topics, including pricing, pipeline and practice growth
what you will learn
you will learn how to quickly increase your credibility in the marketplace, get clarity on your message, build your pipeline, construct your marketing program, become confident in your pricing and learn from the mistakes and successes taken from martin’s 25-year career working with over 1800 accounting firms from around the world.
one price, all the content: choose the monthly or annual plan
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