today’s bissett bullet: “your clients are people, too. what could you solve for them in their personal lives?”
by martin bissett
how well do you know your clients? you could probably tell me all about their business ambitions, but what are their personal goals? what would it mean to them to buy their “forever home” in an area they felt safe in or send their child who is struggling academically to the private school they don’t think they can afford? if you could show them how that was within reach, what would that mean for their perception of the firm and what they tell others about you?
today’s to-do:
pick up the phone. choose three clients from your list and have a conversation with them. if you identify a problem that they face or a “want” that they have, give some thought to how you could help them to solve or achieve that and allow time during your next meeting with them to discuss it.
see more bissett bullets here
grow your firm in daily bite-sized steps on a budget
- do you want to grow your firm into the practice you want?
- are you suffering from overwhelm and don’t know where to start?
- do you need proven and practical advice but time and resource is in short supply?
- do you need a daily dose of insight that’s easy to implement to help grow your firm in bite-sized chunks that fits into your budget?
introducing never mind the bullets
introducing “never mind the bullets,” an easy digital digest of the book of the same name written by martin bissett, bringing you 366 days of motivation and insight for growing your firm the proven way.
what’s included in “never mind the bullets” digital?
with a “to do” for each day of the year, the topics covered by martin’s daily teachings are:
- proof creating
- proactivity mindset
- pipeline building
- pricing process
- progress making
- profitability increase
- personal brand establishing
- purpose articulation
for 366 days, you will receive a daily email with an insight that comes with an in-depth explanation and an immediately implementable “to do” for every day of the year.
in addition to the “never mind the bullets” daily email, you will receive the following:
- a monthly digest email that will give you tips for your practice and accounting practice insights and
- bonus video content to take a deeper dive into a range of topics, including pricing, pipeline and practice growth
what you will learn
you will learn how to quickly increase your credibility in the marketplace, get clarity on your message, build your pipeline, construct your marketing program, become confident in your pricing and learn from the mistakes and successes taken from martin’s 25-year career working with over 1800 accounting firms from around the world.
one price, all the content: choose the monthly or annual plan
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