if you’re billing by the hour, you’re selling yourself short.
by jody padar
radical pricing – by the radical cpa
amazing things happen when you stop thinking about what you’re selling and focus on what clients are buying.
many of the things clients don’t value are compliance-related like:
- tax returns
- payroll
- accounting services
more: why pricing is so disruptive | the radical pricing model: start with $25k | three critical factors drive the value pricing trend | accounting disruptors are heading your way … with deep pockets | the convergence of trends makes pricing changes imperative | stop looking for talent that does not exist | advisory work must be priced by value, not hours
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but much of what they do value is less defined, though of higher value to their business lives:
- small business expertise
- management support and confidence
- any service requiring specific knowledge or experience
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