today’s bissett bullet: “the most powerful marketing weapon you have in the fight against the competition is the stories of clients you’ve helped in the past.”
by martin bissett
client success stories are one of the best ways to interest potential future clients. are yours clearly documented as a part of your marketing literature? if not, why not?
today’s to-do:
reflect on some of the best outcomes you’ve achieved for your clients. what service did you deliver? what was the outcome and what savings were created for the client? write this into a case study to share with potential future clients.
see more bissett bullets here