your firm’s existence depends on marketing.
by marc rosenberg
the rosenberg practice management library
sometimes the most important ingredient in marketing success has little to do with marketing.
more: how to brand and differentiate your firm | working business development into your day | how marketing systems produce business growth | 6 keys to developing new client prospects | protect and grow existing clients | 19 takeaways from the history of cpa firm practice development
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this statement may seem illogical, even unbelievable, in a series professing to teach cpa firms how to generate revenue growth. but stay with us and you’ll see what we mean.
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