help clients see the big picture

what they ask for and what they need may differ.

by ed mendlowitz
call me before you do anything: the art of accounting

i once had a client who felt he was getting ripped off by his salespeople padding their expenses.

more: what’s your negotiating style? | why tax time is the best time to get new business | becoming a ‘media star’ | don’t pass up opportunities | why we train on excel, word and adobe | stop pricing by the hour | getting by giving back | some mistakes i made
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i found this out by walking into his office and finding his desk and credenza overloaded with files halfway up to the ceiling.