changing the referral game

portrait of ryan suydam
suydam

solid strategies for activating promoters in 3 phases.

by ryan suydam
client savvy

many accountants agree: the best marketing is a delighted client telling others about the great service your firm provided.

more at 卡塔尔世界杯常规比赛时间 on: marketing, practice development, sales, growth strategies.

most accountants also agree: our professionals and project managers don’t do nearly enough to leverage potential referrals, even when we’ve earned them.

  • how can you change the referral game?
  • what prevents your seller/doers from asking for a referral?
  • why aren’t your best clients already telling everyone how great you are?