recruiting is only getting tougher.
by gary adamson
rosenberg map survey
most of my clients experienced one of their best years in 2016.
more from the map survey: be a consultant or be left behind | succession issues stalling some m&a | technology playing center stage in cpa profession
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profitability was at an all-time high and organic growth was better for most as compared with 2015.
every year, the authors of the rosenberg map survey ask the industry’s top consultants to share their observations of what they are seeing at cpa firms. specifically, they are asked the following questions:
- what kind of year was 2016? what were the major trends you observed? what were the issues you saw firms struggling with the most?
- 2017 is half over. based on your experiences this year, what are you seeing? what are the major trends? what are firms struggling with and what are they working on as the year progresses?
the big issue is people. recruiting is becoming tougher and retention doesn’t seem to be headed in the right direction.
the number of staff who want to be a partner in most firms is declining, which is adding to the already crisis-level succession issues in the profession.
it’s all about part time, flex time, nontraditional schedules and flexibility.
i’m seeing some firms starting to rethink their definition of a partner – what is the role and how do we fill it in the future? it may not be with the traditional partner roles of the retiring baby boomers.