plus 4 sample personas.
by sandi leyva
in 2011, there were 28.2 million businesses in the united states. almost all of these businesses are small businesses, and more than 75 percent of them are solopreneurs. more than half a million new businesses are born each year.
more small firm growth strategies: build your revenue plan in reverse | 3 steps to using social media to increase your search rankings | six concrete ways to help business clients reach their full potential | why businesses offer subscriptions | your time has no inherent value | four tools for a millionaire mindset | reconnect with your why | use payroll to grow client retention | 3 ways to work less and earn more | what to do when a client doesn’t pay
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the great thing about being in the accounting industry is that every single one of these businesses needs one or more accountants to help them keep their books. what’s even more recession-proof is the requirement that all business owners must file all sorts of taxes and reports each year, requiring by law the type of recordkeeping that accountants are great at.
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