how to listen on social media

plus 5 top free tools.

by becky livingston

community managers and a brand’s social media team will listen to conversations taking place on social media and look for opportunities to participate and engage customers and prospects.

more on social media: what someone else’s influence means to you | what a ‘community manager’ does | how to build a strong landing page for an accounting firm | how to set up a social media plan | diy design for social media | tailor content to social media platform | how to track who’s clicking your links | which social media should you use? | how social media works with accountants’ top 5 marketing goals
exclusively for pro members. log in here or 2022世界杯足球排名 today.

it’s important – and helpful – to conduct social listening to:

posted on october 5, 2016

becky livingston

about the author

becky livingston, the founder, and ceo of penheel marketing, has more than twenty years of experience in marketing and communications, as well as a strong background in technology. she can also be found doing public speaking gigs across the country.

she is the author of
the accountant's social media handbook

buy now | learn more

and
seo for cpas: the accountant's handbookbuy now | learn more

see becky livingston's latest articles at 卡塔尔世界杯常规比赛时间

she began her career as a computer programmer in the chemical engineering field, then moved into web development and online marketing–all of which has led her to this business. her forte is big-picture thinking and strategic management of complex initiatives.

but don’t let that scare you. her technology background has taught her a great deal about project management and what it takes to make projects come to life.

her corporate career expands to non-profits, large companies, and cpa firms. she has supported businesses in chemical engineering, dot-coms, and, at kpmg, big four cpa firms. in her management roles, she has been able to bring complex ideas into reality while keeping an eye on the big picture.

becky’s ability to understand the details, to estimate the project timelines, and to see how each piece of the project can impact others is key to her success. she also serves as an adjunct professor, author, and speaker.

with a graduate degree from pace university in information systems, livingston also holds undergraduate degrees from two other colleges, plus a certificate in corporate training from nyu.

she is also an active member of the association for accounting marketing (aam) and the bergen county (n.j.) professional women’s network. penheel marketing builds muscle – marketing muscle – for cpas and small business owners. in addition to strategic consulting, the firm provides marketing services, such as content development, blog writing, online advertising, website development, graphic design, copywriting and ghostwriting, traditional marketing services, like print ad development, inbound marketing, search engine optimization, and more.

livingston can be reached directly at becky [@] penheel.com. follow her on twitter with @penheel

click here for more by becky livingston

to read the full article

continue reading your article with a 卡塔尔世界杯常规比赛时间 pro membership.