featuring martin bissett
being different isn’t good enough. to win new business, cpas must demonstrate they can provide something better than the client is already getting
more on practice growth and development by martin bissett: communicating your value [video] | turning dreams into reality [video] | the five fastest ways to kill a new opportunity [video] | use this spreadsheet to evaluate prospects | 9 things to stop doing now consider hiring a sales director | key advice for potential partners | understand the dna of business development success | before the sales meeting | | how to create an upward spiral your perception vs. your client’s reality
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