4 firm benefits of sponsoring women as leaders

purple no. 4 billiard ballwomen leaders provide 6 advantages to the market and 9 benefits for their sponsors.

by ida o. abbott
sponsoring women: what men need to know

most male leaders today under­stand how important it is to keep high-performing women in the pipeline and help them achieve their potential within the organization.

more on sponsoring women for leadership: being the best means including women | not mentoring, sponsoring | how to help your protégée project the right image | how to promote your protégée to coworkers

these men are genuinely concerned about their firms’ inability to retain and advance the women they hire because having a substantial number of women leaders is a demonstrably significant benefit to the company, while a lack of gender diversity at the top of organizations can be very costly to the bottom line.