every platform is different.
by becky livingston
the accountant’s social media handbook
successful social media marketing requires a deep understanding in how consumers and businesses use each of the major social networking platforms.
more on social media: social media marketing for cpas [video] | how to engage with social media influencers | marketing for mobile | how social media affects seo | social media campaign 101 | why use social media for marketing?
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each platform provides different functionality and limitations. understanding effective tactics to maximize the potential each platform holds is essential in the effective implementation of your social media marketing strategy. the current, most important social media platforms are facebook, twitter, linkedin, youtube, google plus and pinterest.
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