three possible outcomes from trading numbers early.
by marc rosenberg
cpa firm mergers
i have always been a big believer in the buyer and seller exchanging financial and operating information as early in the process as possible.
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numbers aren’t everything, but they do speak volumes. the data enable each firm to gain an understanding of the other in a manner that is not always possible in conversation.
the data is also a good way to corroborate things that are said verbally. here are some examples:
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