by sandi smith leyva
the accountant’s accelerator
social media is all the rage, and there’s lots of pressure on small business owners – from friends, coaches and especially social media vendors – to get you to use social media in your marketing.
in most cases, we like to talk accounting practice owners out of social media marketing (and we’re one of those vendors who will set up and maintain your social media accounts for you, so we turn down an awful lot of business).
here’s why, and here are the five biggest social media mistakes accountants make: