learning how to to ask all the right questions.
accounting firms combine for a reason, or not at all. in fact, firms may need many reasons to merge. making sure the merger discussions end in a successful deal requires hard work, some compromise and not a small amount of luck. according to marc rosenberg in how to negotiate a cpa firm merger, it shouldn’t start with “love at first sight.” but it must start with at least 13 ingredients necessary for success.
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