why are accountants pulling back on marketing?

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source: 卡塔尔世界杯常规比赛时间

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by rick telberg
卡塔尔世界杯常规比赛时间

it’s too early to draw a final conclusion, but the early returns from the annual 卡塔尔世界杯常规比赛时间 marketing and business development survey are startling and may represent a dramatic trend reversal.

after three years of intensifying marketing activity — with 33% of firms last year saying they were increasing their business development efforts “significantly” — today only 19% of accountants tell us they are planning to “significantly” expand their programs.