study identifies the value-adds of a coo.
by marc rosenberg
author of “cpa firm management and governance: the essential managing partner’s guide to running a cpa firm like a business.”
in baseball, the most valuable player award is conferred to superstars of the game. there is controversy over who should win the award: the player with prodigious individual production stats or the one player in all of baseball who was the most valuable player to his team, who was indispensable, without whom the team would not be a winner.
in a cpa firm, the nominees for the mvp award are:
- the managing partner.
- the rainmaker.
- a great client handler.
- the firm administrator.
both our experiences with cpa firms as well as the results of several surveys we’ve done of firm administrators show that firm administrators can build a very strong case for winning the mvp award.
a survey of firm administrators
in recent years, we have conducted several surveys of firm administrators across the country.
here is a summary of key firm admin roles that build the case for the admin being his/her firm’s mvp:
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