bookkeeping: the next dinosaur for cpa firms?

learn a lesson from how the payroll market evolved.

 by patrick bonnaure
www.proledge.com

twenty years ago, the vast majority of accounting firms provided payroll to their small business clients. then came payroll specialists like paychex and adp, and the rules of the game changed. nowadays, if your firm provides payroll, you’re the exception. bookkeeping is following the same trend, with a lag of a couple of decades. if your accounting firm is providing bookkeeping, it is time to look at it strategically and understand how it fits in the bigger picture.