what’s your best advice for winning the battle for new clients?
by august aquila
aquila global advisors
today’s economic environment poses unique problems for cpa firms that want to bring in new clients. there is no single solution to growth in the present situation. firms must look at multiple ways to bring in more business.
the three main strategies that firms must embrace, which are not mutually exclusive, are:
1. growth through acquisition/merger
2. improve client retention
3. bring in new clients
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