capstone marketing kicks off sales training webinars sept. 22

capstone marketing, a leading marketing consulting firm for cpa firms, is launching a series of webinars on sales techniques for accounting firms.

“cpas are looking for new business and the competition is fierce,” says jean caragher, president of capstone marketing, which also co-produces with bay street group the seven keys to successful cpa firm management program. “the capstone sales series will guide participants through the sales process from finding the right prospects to gaining access to the right executives to creating a persuasive business proposal that will help win the business.”

  • september 22, 2010 – finding the right prospects, presented by caragher.
  • october 6, 2010 – selling to the c suite, presented by steve bistritz, president of sellxl and coauthor of “selling to the c suite.”
  • october 27, 2010 – creating persuasive business proposals, tom sant of hyde park partners and author of “persuasive business proposals.”

all webinars are scheduled for 12:00-1:15 p.m. eastern.  register at www.capstonemarketing.com/sales. more info here.