four top experts lay out action plans.
by rick telberg
accountants and finance executives are finding a newly complex and competitive landscape that requires new strategies and determination, according to a sampling of leading experts.
james c. bourke, cpa.citp, partner at withumsmith+brown, tells me that “keeping competitive and profitable at the same time” is one of the three key challenges he sees facing accountants today.
in addition, he says, accounting and finance managers are struggling to keep “staff busy” and stay “on top of client confidentiality rules and regulations.” some 47 states have now passed privacy security rules that cpas need to understand, bourke says.
to be sure, the opportunities for accountants are just as broad as the challenges.